Branding

At DT&C we facilitate the initial stages of entering Taiwan markets for international companies. With the help of our experts your business will be able to develop a strong and recognizable brand according to your business needs. To enhance your brand recognition in Taiwan, we provide consultations on local marketing trends for you to develop media and marketing strategies unique to your business

What we provide:
 
1.    Promoting your brand’s local publicity:
  • Developing your brand positioning strategy
  • Identifying your target consumer groups based on your brand position, (who are your consumer and how can we reach them?)
  • Recommendations on the most prominent and high-quality branding design companies for developing your brand communication kit, including key visual product packaging and advertisement materials. 

2.    Developing brand communication strategies:
  • Development of a strong brand positioning statement to align marketing efforts with your company's brand and value proposition
  • Expert insights on identifying your target audience
  • Media strategy development with on-line and off-line solution recommendations
  • Search engine optimization for increased online exposure
  • Web analytic reports on target audience and consumer trends
  • Performance review on media spending
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